Matthew Davis from Zinio
[MY NOTE: Another Oregonian! Umpqua valley guy. Now in SFO.]
Magazine content for the iPad. #2 top grossing app for iPad right now (has been #1).
Tablet renaissance for magazines. Form around ideas and design. Web is lo-fi, not editied/curated. Print is not dead.
Magazines are about big beautiful images. Form factor perfect for magazines.
Tablet is perfect for publishers. Winter 2010 Zinio was approached by Apple to work on iPad app. The challenge was build app of 2400 magazines, 7 special interactive editions in 6 weeks.
GUI to TUI (graphical user interface to touch user interface!)
Idea of user being able to interact and customize magazine. Links to shop items reviewed. Listen to Rolling Stone top 100 songs from within Rolling Stone.
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Sent from my Pocket eDGe.